Amidst the frenzy and backlash surrounding the AI-altered model of the movie ‘Raanjhanaa’, filmmaker Aanand L Rai has hinted at presumably taking the authorized route to guard his inventive curiosity. The director got here down closely in opposition to the ‘unauthorised’ altered re-release of his movie and issued a robust assertion condemning the brand new, “glad” ending. The modified model was launched on August 1 below its Tamil title ‘Ambikapathy’ by Eros Worldwide, allegedly, with out the consent of the unique inventive staff, together with lead actor Dhanush.
Taking The Authorized Route
In keeping with Bollywood Bubble, Rai confirmed that each he and Dhanush are severely contemplating authorized motion over what they describe as a blatant violation of inventive integrity. “This units a really harmful precedent,” Rai stated in an official assertion. “I’m very fearful about my different movies. So is Dhanush. We’re actively taking a look at judicial treatments to revive and protect our inventive content material.”
Dhanush and Anand L Rai’s Statements
Rai had beforehand taken to Instagram to precise his shock saying, “The previous three weeks have been surreal and deeply upsetting… Raanjhanaa was altered, repackaged, and re-released with out my information or consent. It’s devastating.”Dhanush additionally slammed the AI-altered ending of the movie. In an announcement on his official handles, he wrote, “The alternate ending has stripped the movie of its very soul, and the involved events went forward with it regardless of my clear objection. This isn’t the movie I dedicated to 12 years in the past.”In the meantime, the corporate’s group CEO Pradeep Dwivedi reacted to the backlash saying, “This can be a inventive reimagining, not a substitute, and is per world trade practices, together with anniversary editions, alternate cuts, and modernised remasters.”The incident has reignited debate within the leisure trade concerning the moral and authorized implications of AI in filmmaking. Whereas generative instruments are more and more getting used for restoration, dubbing, and VFX, the unauthorised modification of movie plots and tales has raised issues.