DICK’S Sporting Items is getting into the ring of sports activities documentary filmmaking with the launch of a brand new movie manufacturing firm. DICK’S was established in 1948, and has remained a
go-to purchasing vacation spot for sports activities gear throughout a number of disciplines.
DICK’S has helped produce media ventures earlier than, notably with the 2014 characteristic documentary We May Be King, however the firm has by no means made the sort of dedication to constant storytelling that the institution of a media enterprise represents.
Collider has reported that DICK’S Sporting Items is establishing Cookie Jar & A Dream Studios, a brand new manufacturing enterprise with the purpose of exploring bigger human themes via the lens of sports activities. The studio’s first movie, Large Desires: The Little League World Sequence 2024, premieres August 12 on ESPN.
What This Means For DICK’S & Sports activities Filmmaking
The thought of a sports activities retailer beginning its personal movie studio could appear minorly absurd, however DICK’S has a shocking observe report of success within the discipline. We May Be King gained an Emmy Award, which is a uncommon and excellent feat for a corporation like DICK’S. Cookie Jar & A Dream is bound to goal simply as excessive.
In truth, Cookie Jar & A Dream’s first venture, Large Desires: The Little League World Sequence 2024, was co-produced by legendary director Ron Howard and his accomplice Brian Grazer via Think about Documentaries. MLB Studios additionally co-produced the movie, additional cementing its spectacular pedigree.
In truth, Cookie Jar & A Dream has already gained itself an Emmy with The Turnaround, a 25-minute documentary a couple of Phillies fan who orchestrated a standing ovation credited with restoring the boldness of shortstop Trea Turner and turning the workforce’s complete season round.
Our Take On DICK’S’ New Studio Enterprise
The very best sports activities documentaries usually doc the rises and falls of beloved gamers and groups, but it surely appears as if Cookie Jar & A Dream will take a considerably completely different strategy to storytelling.
Contemplating that two of the studio’s preliminary initiatives are Large Desires: The Little League World Sequence 2024 and The Turnaround, it appears to be like like Cookie Jar & A Dream will focus extra on the unbelievable tales of sports activities customers somewhat than skilled athletes.
This strategy doesn’t solely carve out a novel area of interest for the studio when it comes to content material; it additionally suits completely with the model of DICK’S Sporting Items, echoing that enterprise’ function as a purveyor of sports activities gear. Particularly with companions as high-profile as Think about Documentaries and MLB Studios, these movies could also be a number of the most relatable sports activities docs but.
Large Desires: The Little League World Sequence 2024 premieres August 12 on ESPN.