Higher Man’s producer celebrates the movie’s rising cult standing, crediting social media buzz for giving the Robbie Williams musical a stunning second life. Higher Man tells the life story of British pop icon Robbie Williams, who’s portrayed as an anthropomorphic chimpanzee. Directed by Michael Gracey (The Best Showman), the movie explores Williams’ private struggles and complex relationship with fame.
Higher Man was launched on 25 December 2024, grossing simply $22.5 million worldwide on a $110 million funds, making it a field workplace bomb. That being mentioned, the movie left a robust impression, with Higher Man incomes a optimistic 89% rating on Rotten Tomatoes. Regardless of its preliminary lukewarm reception, Higher Man has discovered stunning momentum post-release, significantly on-line.
Now, in an interview with ScreenRant’s Liam Crowley for Play Soiled, producer Jules Daly mirrored on Higher Man’s rising cult standing, describing the film as “fairly particular.” Daly echoed the sentiment that the movie was underseen on the time, however expressed optimism over Higher Man’s rising reputation on social media. Take a look at what Jules Daly needed to say under:
[…] I feel it’s going to have a life that exists previous after we launch the movie. I feel it did not fairly discover its viewers, however you already know what? You make a film and it is on the market and folks can discover it and there’s a new buzz round that film. And Michael Gracey’s an unimaginable filmmaker, and Robbie was a hoot to work with.
Why 2024’s Higher Man Was A Field Workplace Flop
Regardless of its surprisingly excessive manufacturing worth, the worldwide title recognition of Robbie Williams, and its Christmas Day launch, Higher Man barely managed to make 20% of its funds, making it a field workplace bomb. There are various the reason why the movie failed commercially, together with its crowded theatrical window, and the shortage of robust advertising and marketing outdoors the UK — Robbie Williams’ residence.
|
Film |
Field Workplace |
RT Rating |
|---|---|---|
|
The Best Showman (2017) |
$469 million |
56% Tomatometer, 86% Popcornmeter |
|
Higher Man (2024) |
$22.5 million |
89% Tomatometer, 90% Popcornmeter |
As a comeback for The Best Showman’s Michael Gracey, Higher Man‘s shortcomings are much more notable. With a funds of $84 million ($16 million lower than Higher Man), The Best Showman grossed $469 million. Subsequently, regardless that Gracey introduced visible aptitude to Higher Man, its distinctive narrative selection of utilizing a CGI monkey, and Robbie Williams’ slim viewers didn’t assist.
What Higher Man’s Cult Following May Imply For Its Legacy
There’s one thing particular a few movie that quietly sticks with folks, and Daly’s remarks affirm that Higher Man might have missed its mark on the field workplace, but it surely’s poised to change into a beloved cult basic. It might not have been a business juggernaut, however Higher Man has struck a chord with viewers on streaming, in keeping with latest numbers.
Typically, films want time to search out their viewers, and social media is the proper stage for Higher Man to shine. This type of rediscovery is very widespread with musicals, as their themes can create deep, lasting fanbases. As viewers proceed to search out the movie, it’s doubtless Higher Man will proceed to develop in each reputation and demanding re-evaluation post-release.
- Launch Date
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December 25, 2024
- Runtime
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136 minutes
- Director
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Michael Gracey
- Writers
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Michael Gracey, Oliver Cole, Simon Gleeson
