Prime Video introduced the premiere of its authentic actuality sequence `Mission Begin Ab`. The primary-of-its-kind aggressive sequence will concentrate on grassroots entrepreneurs in India. The sequence has been conceptualized and developed in collaboration with the Workplace of the Principal Scientific Adviser (PSA) to the Authorities of India, with the target of discovering entrepreneurs from numerous corners of India, and empowering them to create the following potential Unicorns. The sequence options three of India’s most educated and skilled traders—Kunal Bahl (Titan Capital), Anisha Singh (She Capital), and Manish Chowdhary (Wow Pores and skin Science)—who not solely act as judges and traders, but additionally step in as mentors to information and nurture contestants to sharpen the abilities wanted to scale their startups. Hosted by Masaba Gupta and Cyrus Sahukar, Mission Begin Ab is govt produced by Indrajit Ray, directed by Srimanta Senguptta, and is an Endemol Shine India manufacturing.
Mission Begin Ab brings collectively a various array of new-age startups and entrepreneurs spanning sectors equivalent to robotics, fintech, edtech, well being and wellness, technology-enabled marketplaces. The sequence provides viewers a front-row seat to the dynamic innovation and growth happening on the grassroots stage in India. It explores the distinctive tales of those founders coming from modest backgrounds, showcasing daring aspirations, cultivated expertise, private sacrifices, and their imaginative and prescient to deal with actual world challenges. By means of a sequence of intense duties, interactive workouts, and one-on-one mentorship periods, the present not solely prepares these ten entrepreneurs to not solely turbo-charge their made-for-India improvements, but additionally serves as a useful information for aspiring innovators throughout the nation.
“At Prime Video, we attempt to be a power for good for the nation. By means of our a number of skill-development initiatives, together with the Letter of Engagement signed between Amazon and the Ministry of Data and Broadcasting, we’ve labored in direction of creating expertise that may immediately and not directly contribute to the nation. We’re extremely excited to collaborate with the Workplace of the PSA, Authorities of India, on Mission Begin Ab, a sequence that leverages the facility of leisure to encourage all Indians to be audacious and daring with their ambitions,” mentioned Sushant Sreeram, nation director, Prime Video, India.
“In contrast to every other entrepreneurial actuality present, this sequence goes past monetary help, offering invaluable mentorship and steerage from India’s high tier traders. By means of challenges which can be designed to hone their enterprise acumen and domesticate vital problem-solving capabilities, Mission Begin Ab is poised to ignite the aspirations of quite a few younger Indians, propelling them in direction of their entrepreneurial goals.”
Speaking in regards to the present Rishi Negi, Group Chief Operation Officer, EndemolShine India and Banijay Asia mentioned, “Mission Begin Ab goes the place no sequence has ever gone earlier than. It seeks to encourage, interact, and entertain viewers via tales of actual people who find themselves bringing a change on the grassroots stage with their improvements. By means of the ten founders, audiences are taken on a journey that makes them aware about their goals and struggles, and the trail they’ve needed to chart to convey their concepts to fruition. On the similar time, the insightful recommendation from the three judges, who additionally act as mentors, serves because the guiding mild for all these in search of to convey their imaginative and prescient to life. We’re sure that the present will break obstacles, and problem everybody to dream and dare to strive.”